Luxury cruising: Silversea says product must always trump price

If anybody understands the importance of knowing your customer, it is Luigi De Filippo, SVP Revenue Management & Commercial and Itinerary Planning, Silversea Cruises. De Filippo, a speaker at the upcoming Revenue and Optimisation Growth Summit, Amsterdam, Nov 27-28, learnt this when he joined Silversea Cruises from MSC where he had worked for 13 years.

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Source: Eye For Travel
Luxury cruising: Silversea says product must always trump price

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