Rail appeal: a natural addition to the connected journey

Rail deals are piling up! Travellers, hoteliers, OTAs, aggregators, investors and rail companies – all seem suddenly to have woken up to the opportunities here. Everything is going for it. Traveller numbers are rising as journeys by road and air become more hassled and as rail benefits globally from pro-rail policies to manage urbanisation and pollution.

New technology is capturing traveller data and the EU, for one, is now putting on pressure for publication. Anyway, the data is already revealing a growing market and the appetite for online services.

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Source: Eye For Travel
Rail appeal: a natural addition to the connected journey

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