The antidote to overtourism is far from the madding crowd

In 2018, the word overtourism entered the mainstream after US-based media company Skift coined the following definiton: ‘Overtourism is the phenomenon of a popular destination or sight becoming overrun with tourists in an unsustainable way’. Since then a lot has been said about it, but what is the industry doing about it?

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Source: Eye For Travel
The antidote to overtourism is far from the madding crowd

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