Up and away for an African OTA

While many regions are looking to close their borders, one of the goals of the African Union’s 2063 agenda is to allow visa free travel between different countries on the continent. Progress has been slow, but African e-Commerce company Jumia Travel believes that accelerated visa liberalisation could increase tourism on the continent by as much as 25%. Already travel and tourism contributes 7.8% to GDP.

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Source: Eye For Travel
Up and away for an African OTA

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